Saturday, January 29, 2022
Home Technology Facebook will allow creators put their AR effects in Messenger and Portal

Facebook will allow creators put their AR effects in Messenger and Portal

Facebook announced, as part of its Facebook Connect event today that it’ll expand third-party creators reach to both Messenger and Portal, and soon the effects they create through Spark AR, Facebook’s AR program, can show up in that app and device, too. The team says it’ll have updates about when the third-party effects will roll out early next year.

Facebook also combined the news with updated numbers about Spark AR usage. The company now says it counts more than 400,000 Spark AR creators from 190 countries, who have published more than a million AR effects on both Facebook and Instagram.

In the past three months, more than 150 accounts have each seen their effects generate over a billion views on Instagram. This is substantial given that Facebook only took Spark AR out of beta last August.

Finally, the company took the Connect event opportunity to remind people that brands are taking advantage of AR in ads, allowing users to try things on virtually before buying them.

Facebook is also working on AR glasses, with plans to release a pair of smart glasses next year.


Please enter your comment!
Please enter your name here

Most Popular

hackers exploiting the pandemic to conduct more attacks according to a report

The hackers are back at exploiting the pandemic to conduct more attacks, according to a report. For the last few weeks due to the...

Title track of Loop Lapeta laced with thrills and quirks

The upcoming comedy thriller 'Looop Lapeta' title track was released on Thursday. The title track for 'Looop Lapeta' the song, crooned by Jay Anand and...

Shilpa Shetty got discharged after 15 years in Richard Gere ‘Kissing’ Case

A Mumbai court on Tuesday discharged Bollywood actress Shilpa Shetty in a 15-year-old obscenity case involving Hollywood megastar Richard Gere. Shilpa Shetty a Bollywood renowned...

Security Tightened in Chennai with 6800 police for Republic Day

A five-tier security net ahead of the Republic Day celebrations in arranged but Chennai Police with around 6800 police personnel being deployed to ensure...

Recent Comments